LOUIS POULSEN LAUNCH OF OE QUASI LIGHT BY OLAFUR ELIASSON
FOR THE LAUNCH OF LOUIS POULSEN’S OE QUASI LIGHT, DESIGNED BY WORLD-RENOWNED ARTIST OLAFUR ELIASSON, ELI PEER LED THE CREATION OF A DAY-LONG, ROLLING EVENT DURING SALONE DEL MOBILE IN A BEAUTIFULLY MINIMAL GALLERY SPACE IN MILAN.
THE EVENT FEATURED A PRESS LAUNCH AND ARTIST DISCUSSION, FOLLOWED BY A FORMAL VIP DINNER AND AN AFTER-PARTY ATTENDED BY THE DESIGN WORLD’S ELITE.
LONG DINNER TABLES WERE SUMPTUOUSLY DECORATED WITH FRUITS AND VEGETABLES, WHILE QUASI LIGHTS HUNG ABOVE, CASTING A WARM, INVITING GLOW THAT PERFECTLY REFLECTED THE LIGHT’S DESIGN PHILOSOPHY.
THE LAUNCH RECEIVED WIDESPREAD MEDIA COVERAGE, FEATURED IN DEZEEN, WALLPAPER*, SURFACE, AND MORE.
