BODIES IN MOTION

BODIES IN MOTION
Humanscale, by Todd Bracher
I produced this digital interactive experience for Humanscale.
Sixteen mounted lights tracked visitors' movements, projecting them onto a 5-meter circular screen that celebrated body and motion — the core of Humanscale's ergonomic solutions.
The installation drew over 30,000 visitors, with lines forming outside the venue, generating 20,000 social posts viewed by tens of millions and over 20 million impressions.
Featured in Archiproducts, Dezeen, and named one of the 10 Best Installations by Authentic Interior.

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