SODA LOUNGE
SodaStream x Yves Béhar
SodaStream x Yves Béhar
I produced the Soda Lounge, a vibrant, immersive experience launching SodaStream's Play machine — featured at London Design Festival and Salone del Mobile in Milan.
Attendees could customize their own Play machine on the spot, mixing and matching bold colors like yellow, blue, and red, while sampling signature drinks in a space designed with playful color blocking from floor to ceiling.
The experience included custom branding, identity, messaging, and a video showcasing the machine's modular two-part construction.
